History
In 1988, after several years spent working as a textile designer, Roberta Redaelli decided to create her own brand, in order to better express her personal idea of fashion. In her vision, fashion should interpret the multifaceted reality of womanhood.
A keen interest in exotic cultures motivated the designer to focus on foreign markets. Thus, Roberta Redaelli embarked in a cosmopolitan adventure that has brought her to Asia and to the dreamy atmospheres of the Middle East.
The designer’s niche production is aimed at highly sophisticated, exacting customers. Her clients are both leading figures in European entrepreneurship, in international political and diplomatic world accustomed to always looking for the best fashion has to offer, without compromises and young women who want glamorous quality garments that emphasize their personality and make their style unmistakably unique.
Thanks to all these years of experience, the brand has become synonymous with top quality and research, in the best tradition of the Made in Italy.
Great Craftsmanship
The main characteristics of the brand are originality, creativeness, but also on-going material and technical research. The firm’s highly specialized personnel is responsible for the high quality standards of the finished products that testify to the company continuous engagement in favour of innovation. For its achievements the brand has been awarded in 2011 the prize for excellence in craftsmanship, in the category of innovation, by the administration of the Lombardy Region. In 2012 Roberta Redaelli has been awarded two first prizes for creativity and innovation of Confartigianato Lombardia e della Camera di Commercio.
